Fashion Industry Takes A Leap Into The Future With World’s First MetaHuman Supermodel Eva Herzigová

Get ready for the future of fashion, folks! The fashion industry is taking a giant leap into the unknown with the creation of a MetaHuman avatar of the legendary supermodel Eva Herzigová. This avatar, developed using Epic Games’ MetaHuman technology, is a game-changer that has the potential to revolutionize the way fashion designs are showcased and engaged with by audiences.

Key Highlights

• Eva Herzigová’s MetaHuman avatar is a highly realistic 3D avatar that can be re-dressed, posed, and restyled with animated body and facial expressions.
• The MetaHuman technology allows for real-time virtual experiences, such as virtual fashion shows in VR, 3D browser-based experiences, modeling digital wearables, and live video streams.
• The creation of Eva Herzigová’s avatar was made possible by talent agency Unsigned and virtual production studio Dimension, who collaborated to create a real-time 3D digital human of the supermodel.
• The potential of MetaHuman technology is immense and can help save time and costs, making the process of designing and showcasing products much more efficient.
• The creation of Eva Herzigová’s avatar represents a significant step in the development of phygital models, which may represent the future of the fashion industry.

But that’s not all; Eva Herzigová’s MetaHuman avatar represents the first step towards the future of talent representation and co-owning IP with those they represent. It’s like having a digital twin of yourself that can be dressed up, posed, and restyled with animated body and facial expressions, making it an essential tool for the fashion industry.

To create Eva’s MetaHuman avatar, a 70-camera rig scanning process captured her data, which was then used by a team of character artists to create a highly accurate 3D version of her. The technology has evolved so much that soon, it will be possible to capture realistic facial animations right from an iPhone.

MetaHuman technology has immense potential in different fields, including games, fashion, filmmaking, and other Unreal Engine projects. It can create real-time virtual experiences that provide new opportunities to showcase fashion and other products, including VR fashion shows, 3D browser-based experiences, modeling digital wearables, live video streams, online games, live broadcasts, and 2D videos and stills.

Eva Herzigová’s MetaHuman avatar is a groundbreaking development for the fashion industry, showcasing the immense potential of MetaHuman technology. It can save time and costs, making the process of designing and showcasing products much more efficient. Phygitical models, which combine physical and digital elements, are the future of the fashion industry, and MetaHuman technology is an essential tool to showcase designs and engage audiences.

In conclusion, the future of fashion looks bright with the creation of Eva Herzigová’s MetaHuman avatar. This groundbreaking development represents a significant step in the fashion industry’s evolution, and it’s exciting to see how this technology will continue to shape the future of fashion.

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FAQs

What is a MetaHuman?

A MetaHuman is a term coined by Unreal Engine to describe a framework for rapidly creating highly realistic digital humans. This virtual character can be customized and animated in real-time using Unreal Engine or other comparable tools. MetaHumans are useful in a variety of applications such as games, films, VR, or metaverse projects.

How was Eva Herzigová’s MetaHuman created?

In collaboration with talent agency Unsigned and virtual production studio Dimension, Eva Herzigová created her MetaHuman by being scanned in a 70-camera rig and motion captured to replicate her unique features, expressions, and signature walk. Her MetaHuman was then stylized with virtual clothing, hair, and make-up, and leverages Epic Games’ MetaHuman technology, a framework for creating and animating lifelike human characters.

Why did Eva Herzigová create her MetaHuman?

According to Herzigová, her decision to create a MetaHuman was motivated by her desire to expand her career and connect with a new generation, rather than an attempt to freeze her image or appear younger. She viewed it as an opportunity to explore the possibilities of digital fashion and become more efficient with her time. Creating her avatar was an intensely personal experience, with Herzigová likening it to giving birth to herself.

What can Eva Herzigová’s MetaHuman do?

Brands can hire Eva Herzigová’s MetaHuman to feature in various campaigns within the metaverse. Her avatar is fully customizable, and can be dressed, styled, posed, and animated to suit any brand’s needs. She can also appear in real-time in VR fashion shows, model digital wearables, or star in livestreams from different locations while staying at home with her children.